Veteran Owned Marketing Agency For Veteran Owned Businesses

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We make your expertise clear and visible so buyers choose you with confidence.

Through structured media and credible public positioning, we shape what buyers find so the decision to choose you feels obvious.

For founders generating $25K+ per month who are ready to scale beyond founder-led selling.

We make your expertise clear and visible so buyers choose you with confidence.

We make your expertise clear and visible so buyers choose you with confidence.

Through structured media and credible public positioning, we shape what buyers find so the decision to choose you feels obvious.

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Most Buying Decisions Happen Before You Ever Speak

Before someone hires you, they Research you.

They scan your name. They check your website. They review LinkedIn. They look for third-party validation. They want confirmation.

If what they find feels scattered, thin, or unclear, hesitation enters.

And hesitation slows decisions.

Your expertise may be strong. But if your public presence doesn’t reflect it clearly, buyers pause.

We eliminate that pause.

Most Buying Decisions Happen Before You Ever Speak

Before someone hires you, they look you up.

They scan your name.
They check your website.
They review LinkedIn.
They look for third-party validation.
They want confirmation.

If what they find feels scattered, thin, or unclear, hesitation enters.

And hesitation slows decisions.

Your expertise may be strong.
But if your public presence doesn’t reflect it clearly, buyers pause.

We eliminate that pause.

We Build the Public Layer That Supports Your Reputation

Your expertise already exists. 

We make it visible in the places buyers check before making a decision.

That includes structured media placements, credible public positioning, and consistent visibility across respected platforms.

We don’t manufacture credibility.
We structure it so it carries weight.

What Changes When Your Presence Is Structured Correctly

• Buyers arrive informed instead of uncertain
• Sales conversations move faster
• Price resistance decreases
• You spend less time proving yourself
• Scaling becomes easier because credibility is visible

Built for Established Founders and Operators

This is designed for founders and business owners who:

• Already generate consistent revenue
• Already close deals
• Feel friction between visibility and conversion
• Are ready to scale beyond personal persuasion

This is not for early-stage businesses.
It works best when demand already exists.

Targeted Media Outreach 
Our experienced PR professionals curate tailored media pitches that align with your brand's narrative and values. We target relevant journalists, bloggers, and influencers in your industry, ensuring your story reaches the right audience. Learn More
Strategic Storytelling
Crafting a compelling narrative is at the core of our approach. We go beyond the ordinary to uncover the unique aspects of your brand, transforming them into captivating stories. Our team creates press releases and pitches that engage and resonate with both journalists and readers.  Learn More
Media Network 
With an extensive network of media contacts, we have established relationships with key journalists and editors across various platforms. This enables us to secure high-quality placements in reputable publications, both online and offline. Learn More
Leveraged Content 
Our innovative approach includes creating leveraged content that aligns with each media asset obtained. We craft supplementary content such as blog posts, social media snippets, videos, and infographics that expand the reach of each press feature. By extending the value of your media placements.Learn More
Impactful Insights
We provide in-depth analysis of the influence and resonance generated by each press feature and its corresponding leveraged content. Our insights demonstrate the positive shifts in brand perception, audience engagement, and market positioning resulting from our strategic approach. Learn More 
Comprehensive Brand Boosting
Comprehensive brand boosting includes strategic communication consultations, paid advertising, and SEO optimization. Our experts guide you in aligning your messaging and campaigns across various channels, while also implementing paid advertising strategies and SEO optimization to further enhance your brand's visibility and growth. Learn More

The Invisible Layer That Decides the Deal

Your expertise is not the problem.
Your public footprint is.

Buyers don’t struggle to find information.
They struggle to find confirmation.

Authority is not created by volume.
It is created by coherence.

We engineer that coherence across the platforms buyers already trust.

Authority Engineering™ Framework

Authority Engineering™ is our proprietary system for eliminating hesitation before the sales conversation.”

This is not publicity.
It is decision infrastructure.

Phase 1: Authority Audit

We analyze what appears when buyers research you across search, media, and third-party platforms.

We identify where friction, confusion, or credibility gaps are slowing decisions.

Outcome: You see exactly where hesitation is entering your pipeline.

Phase 2: Narrative Architecture

We clarify and refine how your expertise is positioned so it is consistent, precise, and aligned across every public touchpoint.

Outcome: Buyers encounter a unified authority signal everywhere they look.

Phase 3: Credible Validation

We secure structured media placements and trusted third-party validation in environments buyers already respect.

Outcome: Independent proof reinforces your expertise before the first call.

Phase 4: Digital Authority Structuring

We align your search results, media features, and reputation assets so they work together instead of appearing scattered.

Outcome: Your public footprint supports premium positioning and reduces doubt.

Phase 5: Sales Alignment

We ensure your public authority directly supports your sales process and pricing conversations.

Outcome: Conversations begin with trust, close faster, and stall less often.

Traditional PR optimizes for visibility.
We optimize for decision influence.

Press alone doesn’t close deals. Content alone doesn’t close deals. Traffic alone doesn’t close deals. Decisions happen during research.

We specialize in structuring the public presence that influences buying decisions.

That’s the difference.

Selected Authority Placements

Bring Your Business to the Top Today!

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 136 North Orchard Street                       Wallingford, CT06492   

ABOUT 

We are a veteran-owned PR agency specializing in strategic media and public positioning that helps buyers choose you with confidence.

CONTACT 

CHARDEV

Justin Charpentier

[email protected]              

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Copyright © 2026 CHARDEV // All Rights Reserved. // Millbrook, NY // [email protected]
 
Privacy Policy Email Login